Culture & Brand
Interpretation of the Logo:
1. Logo composition: the logo consists of the metabolic L and G, the first letter of Lian Gang (i.e. the pinyin of LY Steel), which has simple elegant style and dynamic design.
2. Symbolized significance:
(1) G represents Coil, the bar in the middle of G symbolizes Rebar, L represents Slab, reflecting the three main products of LY Steel.
(2) The oval-shaped G represents the Globe, L represents sail standing firm on waves and symbolizes LY Steel plowing across the ocean of world economy; G also stands for sky and L for eagle flying up into the sky, symbolizing LY Steel struggling in the market and possessing promising prospect. White V is the first letter of Victory, symbolizing LY Steel can achieve success on constant basis.
(3) Logo color: the main color is red, representing sun shine, passion, vitality and eternity, which indicates the upward and striving spirit of LY Steel people and the prosperous and vigorous development of LY Steel undertaking.